Exclusive Interview with our ReverbNation Winner, Las Vegas Hip Hop Artist, Rifica!

1.Who are you as an artist? What is your story?

I’m RIFICA. Its an accrynm that stands for Righteous In Faith Increase Abundantly. I was born and raised in Houston, TX. I moved to Las Vegas, NV a year ago. I’m an Inspirational/ Christian Rapper. But I’m different. People have compared me to the Christian version of OutKast or Andre 3000. I don’t shy away from that. For 16 yrs I have been creating a unique sound that uplifts people and gives a positive alternative to the Hip Hop that promotes negativity in mainstream media. I have 5 studio projects out, 3 albums, and 2 mixtapes. On those projects you will find 4 Christian Hip Hop Line Dances. I am the originator of those as well. I consider myself an international artist due to my global fanbase, and the fact that I have done 4 shows overseas. 

2. Who are some of your favorite artists and music influences?

I would have to say Outkast, James Brown, Janelle Monae earlier in her career, Bizzle, Cross Movement, Claude Debussy, Leonard Bernstein, Michael Jackson, Aretha Franklin, and the Temptations.

3.What is makes your music worth it? To the world? To your fans?

You never know what you will get with me. I keep listeners on their toes. Just like Outkast you will always get a fresh sound when listening to a RIFICA project. You will always get a positive message that can be enjoyed by a wide variety of age groups and demographics. There will always likely be something you can dance to on my projects as well. Live you will get an energetic inspiring well prepared performance. 

4. What is the future of music and the industry?

The independent artist reigns supreme.

5. What surprises you the most about the music industry?

The fact that all you have to do is have $10,000 or more and you can buy yourself a successful profitable music career. The only problem is that most of us don’t have that type of money laying around to spare. That is why we always end up asking ourselves how did that person make it and I cant? If they don’t really have talent they have the bread. 

6. What’s your Poison?

Pornography. I used to be addicted to it. If I could have all the hours back in life that I wasted indulging in that poison and trade it in for productive time used on furthering my music career I would likely already be a full time artist. 

7. How is your ART “your Religion”?

I do not consider my art my religion. Christianity is a lifestyle. I live my life through the lens of a biblical worldview therefore my music reflects that which is true to my core values.

8. What are you truly creating with your music that changes the world, changes society?

Positive art people can listen to and enjoy that will feed their soul, feed their spirit, make them think, and inspire them to live more productive righteous lifestyles. 

9. What is the message of your music?

The spiritual message of my music is that everyone needs a savior because no man or women is without sin, and that savior is Jesus Christ. 

10. Have you been “lucky” or “gifted” in the music industry so far? Tell us more...

I’ve been blessed that God has provided for me to come as far as I have in the music industry and accomplish some of the dreams that I’ve had since I was a little boy. 

11. What do you really think it takes to make it in the music industry? Tell us 3 keys.
  • Learning from someone who is where you want to be.

  • Focused unyielding effort.

  • Perseverance to never give up even when things seem hard. 

12. What is your main inspirational philosophy in life? Favorite quote?

The Holy Trinity, God Jesus and the Holy Spirit is my main inspiration. My favorite quote is the scripture Phillipians 4:13 I can do all things through Christ who strengthens me. 

13. What do you regret the most in your music and would have done differently?

There are certain songs I wish I had been able to use the original singers I planned on using. Also I wish my sound as far as mixing and mastering was top of the line industry standard. Its not there yet. Its good enough to be played on the radio because it has been and continues to be, but I feel it can be better. It will continue to improve with each project I do. 

14. Where do you see your career going in five years? 10 years? Next year?

In 5 years I hope to be a full time artist living my dream out fully, able to live off the fruits of my labor.

In 10 years I’d like to be able to just mentor other artist show them the ropes and help them accomplish their dreams. 

Next year this time I just want to be doing my music full time more than anything in the world. While maintaining the standard of living I currently enjoy or better.

15. Legacy: At the end of the day, how do you want your fans to remember you and your music?

Different, Jamming, and inspiring.